Volume 18, Issue 1 (2026)
Front Matter
The Momentum Continues: 2026 ASMA Conference Highlights
Marshall Magnusen
The Privilege of Service and Mentorship
Robin Hardin
Articles
A Practical Guide for Teaching with Generative AI in Sport Management
Geoffre Sherman and David Pierce
Understanding what Drives College Football Season Ticket Renewals
Chris Greenwell, Adam Cocco, and Nels Popp
Toward Greater Wellbeing: Student-Guided Strategies for Improving Sport and Recreation Engagement
Vinu Selvaratnam, Laura Wood, and Ryan Snelgrove
Exploration of Leadership Competencies in College Athletes: An Impact of Student-Athlete Advisory Committee on Leadership Development
Karina Jolly, Alison Fridley, Jake Simms, Chris Corr, and Sarah Stokowski